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COP24

MINISTRY OF FOREIGN AFFAIRS

At the request of the Polish Ministry of Foreign Affairs, we prepared an animated spot promoting the Polish presidency of the UN climate summit. The spot is based on a metaphorical story about continuous, effective transformation towards sustainable development resulting from the joint actions of many different elements.

The advertisement was made using 3D animation technology. The story is structured as a Rube Goldberg machine, symbolising the synchronous operation of many disparate elements, as well as a symbol of transformation.

The machine was designed, modelled, and animated in 3D specifically for this production.